2024 NATIONAL CONFERENCE
10.17.2024
CINCINNATI
Ohio
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JOIN US IN CINCINNATI
Join us on October 17th as we shed light on the most critical topics in the digital landscape and women’s issues in the workplace.
In a world where visibility is key, this conference serves as a beacon of empowerment, illuminating the paths to success for women in digital industries. From navigating digital trends to addressing gender disparities, Illuminate brings together industry leaders and change-makers to spark meaningful conversations and drive positive change. Afterward, stay around as the city of Cincinnati becomes aglow in an immersive light show experience known as Blink.
Experience
Prepare to be inspired by our visionary keynote speakers.
Why Personalization Is the Key to Customer Loyalty
It’s no secret that customer expectations have drastically shifted in the last 10 years. 88% of US adults now say it’s important for brands to remember and engage with them based on shared history. Is your brand personalizing your storytelling across your ecosystem? No matter your industry, you must collect the right data to know your customers better than the competition. In this session, digital marketing expert and author of the new book, Data-Driven Personalization, Zontee Hou will explore the five keys to building a data-driven strategy to ensure that your marketing truly connects with the customers you want.
Zontee Hou is a digital marketing consultant, speaker, and author of the new book, *Data-Driven Personalization*. She is the managing director of Convince & Convert and the founder of Media Volery. With nearly 20 years of experience, Zontee has worked with the IMF, UN FAO, Caesars Entertainment, Fidelity, and many U.S. universities. Named one of LinkedIn’s 16 Marketers to Follow in 2021, she’s also a top content and B2B marketer, according to TopRank, for the last five years. Her work has won multiple awards, including PR News Platinum Awards and a Forrester Groundswell Award.
The Holistic Hustle: Unlocking Sustainable Success
In a world dominated by grind culture and burnout, women can feel immense pressure to push themselves beyond their limits to advance in their careers. Brooke Daniels challenges this narrative by drawing from her journey as an account executive in Silicon Valley, obtaining leadership roles in venture capital, and founding three companies. She emphasizes that wellness is the missing piece for accelerating the building of one’s empire and achieving personal success. Brooke shares how mindfulness techniques can help access the flow state, enhance feelings of fulfillment, boost productivity, and free up time to engage in more activities we love.
With over 15 years of experience working with innovative companies in tech and venture capital, including serving as a Director at Salesforce Ventures, Brooke Daniels has firsthand experience with burnout and loss of purpose. As the founder of Holistic Hustler and a Deepak Chopra-certified meditation and wellness coach, Brooke works with executives to maintain high performance through wellness. She posits that success can be achieved and sustained without sacrificing health, relationships, and happiness. Drawing from her own experiences and expertise, Brooke offers practical strategies and actionable insights for achieving career goals while integrating wellness practices into daily routines, allowing for sustained success alongside personally fulfilled lives.
Prepare to shine with our talk.
A.I. And The Future Of Creativity: Welcome To The Imagination Age!
Embark on an adventure into the Imagination Age, where economic value derives from the power of ideas and anything you envision can materialize. A.I. is ushering in this new era where human creativity — not productivity — reigns supreme. Ideas are the new currency and thoughts the new prompts, with the gap between concept and creation rapidly shrinking. To be human is to be creative, and this moment beckons us to shift our focus from human DOING to human BEING — ethically and responsibly.
In this session, get a glimpse into the future and discover the top trends to flourish alongside A.I. in this transformative age of imagination. We’ll explore the latest advancements in A.I., showcase groundbreaking creative collaborations, and even feature special guests like the A.I.-reimagined Salvador Dalí. Don’t miss this opportunity to unlock your creative potential and embrace the future of A.I. and creativity!
Helen Todd is the first resident in Cincinnati, OH, to digitally clone herself with a hyper-realistic avatar. She co-founded Sociality Squared, a social media agency established in 2010 in New York City, when social media was just emerging to help brands grow their businesses. She was at the forefront of a disruptive technology then, and now is leading the way yet again with Creativity Squared, a free weekly newsletter, podcast, and YouTube channel igniting our collective imagination at the intersection of A.I. and creativity to envision a world where artists not only coexist with A.I., but thrive.
Helen co-hosts CincyAI, the largest A.I. meetup in the Southwest Ohio region, and is an award-winning marketer, international speaker, and an advisor, mentor, and speaker for SXSW Interactive. She graduated from Xavier University and holds a Master’s degree in Integrated Marketing Communication from Emerson College.
Prepare to shine with our inspiring panelists.
When Giants Fall
Lindsay Lush is the Associate Director of Strategy at Dooley Social Studio, leveraging her extensive experience from New York City to help clients grow their brands through innovative strategies. A Louisville, KY native, Lindsay graduated from the University of Kentucky in 2015 with a double B.A. in Integrated Strategic Communications and Spanish. Outside of work, she is a certified health coach who enjoys cooking, traveling, and spending time with her corgi puppy, Paloma.
Lucrecer Braxton, an award-winning photographer and digital marketing strategist, is dedicated to building the kind of world she wants to live in. Named one of AdWeek’s Brand Stars of Cincinnati and an “Extraordinary Honoree” by TEDxCincinnatiWomen, she has served as City Champion/Board President for Together Digital Cincinnati and on the Hamilton County Commission on Women & Girls Pay Equity Committee. Currently, she is a second-year Champion for Queen City Game Changers, having previously participated in the program. Recognized for her commitment to community-building, the advancement of Black women in digital media, and personal and professional growth, Lucrecer’s work extends far beyond herself.
Melissa Martin is a seasoned leader in media and marketing strategy with two decades of expertise in omnichannel marketing. As the head of the Paid Media department and business development teams at Synergistic, a fully integrated marketing and media agency in Cincinnati, she drives success through innovative strategies for global, national, and regional clients, particularly in CPG, e-commerce, healthcare/pharmaceutical, and B2B sectors. Before joining Synergistic, Melissa excelled at Dotdash Meredith, leading high-impact media strategies and business development. Her earlier career includes over a decade of leadership at Gannett and The McClatchy Company in growth markets like Cincinnati, Lexington, and Phoenix.
More Coming Soon….
Purpose Driven Marketing
This session will explore purpose-driven marketing – how companies can define and communicate their core purpose beyond profit, such as social, environmental, or community commitments. We’ll cover identifying your true purpose, aligning marketing strategies, and measuring impact, drawing on real-life examples of successful purpose-driven campaigns. Discover the keys to harnessing the power of purpose in your marketing to build deeper, more meaningful connections with your audience.
Clara Matonhodze founded The MCS Agency, a marketing communications firm focused on mission-driven work, particularly for nonprofits. With over 23 years in Cincinnati, Clara has led digital initiatives for events like the 2015 All-Star Baseball Game and the World Choir Games and has spearheaded global book launches. As a mother of twins, she brings a strategic, empathetic approach to projects, supporting organizations like The Bline, Carrollton County Tourism, and Equality Ohio. Clara also co-founded the African Professionals Network and serves on the boards of Caracole and Together Foundation.
Julie Wilson is the Senior Manager of Marketing & Communications for Ronald McDonald House Charities of Northeast Ohio. She is currently leading the nationwide expansion of RedTreehouse.org, the Ronald McDonald Family Resource link, a support tool for families with children facing complex medical challenges. Julie’s non-profit career includes working with major museums, universities, and global charities. She currently serves on the Ohio-based national non-profit Go With the Good Foundation board. She is a solo parent to a 4-year-old girl with strong leadership skills and trains year-round to captain and lead a team of ultra-slow marathoners at the Boston Marathon Jimmy Fund Walk.
More Coming Soon….
Career Driven ROI
Coming Soon….
Shine bright with our fireside chats.
DEI Under Fire: Using Data to Rebuild Not Retreat
“Diversity, Equity and Inclusion Initiatives Are Under Attack” – The New York Times, May 2023
“Companies Scale Back DEI Efforts Amid Pushback, Legal Challenges” – The Wall Street Journal, June 2023
“DEI Efforts Face Mounting Challenges After Supreme Court Ruling” – Bloomberg Law, July 2023
These recent headlines paint a stark picture of the current DEI landscape. But amidst these challenges, data offers a path forward.
With a striking 38% increase in negative sentiment towards DEI initiatives from 2022 to 2023 (according to recent data from Envisify Global Intelligence), the landscape of diversity, equity, and inclusion is rapidly changing.
How can organizations respond effectively?
Join us for a critical fireside chat, “DEI Under Fire: Using Data to Rebuild, Not Retreat,” where we’ll explore data-driven strategies to strengthen and advance DEI efforts.
This powerful discussion brings together three trailblazing women:
Amy Vaughan, Together Digital’s Chief Empowerment Officer, will host the conversation, bringing her unique perspective on creativity, data, and women’s empowerment in the digital space.
Natasha Pongonis, CEO of Envisify Global Intelligence, offers expertise in cultural intelligence and AI-driven insights, crucial in an era of 52% growth in discussions about data-driven DEI strategies.
Lizzette Soria, a renowned gender expert, brings global experience in creating systematic change for women and girls, addressing the 27% rise in discussions about legal challenges to DEI programs.
Our panel will tackle:
- Using data to objectively support DEI initiatives
- Leveraging cultural intelligence for inclusive practices
- Innovative approaches to gender equity amid pushback
- Technology’s role in fostering workplace equality
Don’t miss this opportunity to gain actionable insights for rebuilding and strengthening your organization’s DEI efforts in these challenging times.
Workshops to illuminate: Creativity, finances, communication, and tech skills.
AI For Marketers: GenAI for Innovators
Katie Trauth Taylor is CEO and co-founder of Narratize AI, the Generative AI storytelling platform for innovative enterprises. Katie is a growth-focused entrepreneur executive with 10+ years of experience inspiring teams to design and deliver magnetic products, memorable experiences, and groundbreaking impacts. She has led strategic innovation narratives and served as a senior content strategist within fast-growth tech startups and the Fortune 500, including Boeing, NASA, Hershey, Sunoco, AAA, IFF, Dupont, Edgewell, Cincinnati Children’s, Argonne National Lab, Crossover Health, Parsley Health, Omada, Physera, US Dept of Veterans Affairs, Millennium Challenge Corporation, World Food Forum, and the United Nations. She believes that everyone can be an innovator–when empowered to share their bold ideas.
Finances
Coming Soon…
Communication
Coming Soon…
Tech Skills
Coming Soon…
Contact us to Sponsor at info@togetherindigital.com
Ingite Your Network
Get ready for an experience that is truly unique to our event. Bask in the glow of our carefully curated peer circles, a radiant highlight of the day. Connect with hand-selected professionals who share your path and insights and kindle new relationships. And let your collective wisdom shine.
Conference By Day – Take in Art & Light by Night.
“Blink” is a spectacular light and art festival that transforms the city of Cincinnati, Ohio, into a mesmerizing wonderland every few years. This immersive event showcases stunning light installations, projections, and interactive art pieces across various neighborhoods and landmarks. Streets, buildings, and public spaces come alive with vibrant colors and dynamic displays, drawing thousands of visitors to experience the city in a new light.
Local and international artists contribute to Blink, creating a diverse range of artistic expressions that illuminate Cincinnati’s rich cultural and architectural heritage. The festival not only celebrates creativity but also revitalizes neighborhoods, fosters community engagement, and boosts the local economy through increased tourism and business activity. Blink has become a signature event, highlighting Cincinnati’s commitment to art, innovation, and the power of light to inspire and unite people.
Stay The Weekend
Want to stay the weekend and aren’t from the area?
Our National Conference Committee has pulled together places you can go and things to do in Cincinnati.
More Coming Soon…
Speakers & Panelists
Host
Amy Vaughan
CEO,
Together Digital
Keynote
Zontee Hou
Managing Director,
Convince & Convert
Keynote
Brooke Daniels
Founder & CEO,
Holistic Hustler
Talk
Helen Todd
Founder,
Creativity Squared
Panelist
Lindsay Lush
Associate Director of Strategy,
Dooley Social Media
PANELIST
Clara Matonhodze
Founder & Consultant,
The MCS Agency
PANELIST
Julie Wilson
Marketing & Communications,
Ronald McDonald House Charities of Northeast Ohio
Panelist
Lucrecer Braxton
MomsRising
FIRESIDE CHAT
Natasha Pongonis
CEO & Co-Founder,
Envisify Global Intelligence
FIRESIDE CHAT
Lizzette Soria
Independent Advisor,
Gender Equality Expert
Panelist
Melissa Martin
VP of Media & Strategy,
Synergistic
Workshop
Katie Trauth Taylor
CEO & Co-Founder,
Narratize AI
More to be announced soon!
The Venue
Union Hall offers the perfect blend of modern innovation and classic charm in Cincinnati’s historic Over-the-Rhine neighborhood—a vibrant area known for its rich brewing history, culinary delights, and entrepreneurial energy. Our building stands at the crossroads of tradition and progress, conveniently located across from ample parking and around the corner from Washington Park. Home to Cintrifuse, Refinery Ventures, and other leading organizations, Union Hall has become a cornerstone for the region’s burgeoning startup scene.
ShopHER Market
Are you a small local women-owned business? Join us! Apply here, or send questions to info@togetherindigital.com.
Our Sponsors
Interested in sponsoring the 2024 Together Digital Conference?
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