The Lost Art of Connecting | Susan McPherson, Founder & CEO of McPherson Strategies | Power Lounge S1E15

How we can build connections with confidence as we move beyond this devastating pandemic. 


COVID turned our worlds upside down but it also made us take a deeper look at how we spend time connecting and the qualities of those connections. So, if you are looking to get out into the world and connect more meaningfully again come and listen to an author who wrote the book on it! 

Meet Susan McPherson, Founder, and CEO of McPherson Strategies and author of The Lost Art of Connecting

Sit back, listen, and be ready to ask some questions. 

You'll also learn: 

  • Why connections matter 
  • The difference between connecting and networking 
  • Why we should always lead with how we can be helpful 


Susan McPherson is a serial connector, angel investor, and corporate responsibility expert. She is the founder and CEO of McPherson Strategies, a communications consultancy focused on the intersection of brands and social impact, providing storytelling, partnership creation, and visibility to corporations, NGOs, and social enterprises. She is the author of The Lost Art of Connecting.

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